⚖ CFOs Should Demand Clarity, Not Just Capability

Automation is Powerful, but Only When it Stays Invisible and Intuitive.

Author

Vanessa Carter
August 26, 2025

In partnership with

From Italy to a Nasdaq Reservation

How do you follow record-setting success? Get stronger. Take Pacaso. Their real estate co-ownership tech set records in Paris and London in 2024. No surprise. Coldwell Banker says 40% of wealthy Americans plan to buy abroad within a year. So adding 10+ new international destinations, including three in Italy, is big. They even reserved the Nasdaq ticker PCSO.

Paid advertisement for Pacaso’s Regulation A offering. Read the offering circular at invest.pacaso.com. Reserving a ticker symbol is not a guarantee that the company will go public. Listing on the NASDAQ is subject to approvals.

Hey there, CFOs! 💼

In this issue, we highlight Sabeer Nelli, founder of Zil Money, who believes that simplicity is the real future of payments.

What started as a straightforward check-printing tool has grown into a platform that quietly handles billions of dollars by keeping the user experience clear and accessible.

📰 Upcoming in this issue

  • 📈 UHY’s New CFO Sets Numbers-First M&A Agenda

  • 💳 Sabeer Nelli: Why Simplicity Beats Complexity In Fintech

  • 📊 Top Tax States and Best Banks Every CFO Should Know

📈 UHY’s New CFO Sets Numbers-First M&A Agenda

Laura LaPeer, a CPA’s CPA, takes the helm to scale and centralize. She targets top 15 to 20 rankings and says, "we still need numbers."

Key Takeaways:

  • 🧩 PE-Backed Expansion: UHY pursues organic growth and Summit Partners-backed acquisitions, with three deals this year and more planned.

  • 🎯 Billion-Dollar Target: LaPeer sets a five-year goal to surpass $1 billion in revenue and reach the top 15 to 20 tier.

  • 🧭 Centralization Drive: She centralizes payroll and merit decisions, aligning rewards to firm profitability and moving partners from regional priorities to firm-first focus.

  • 📊 Numbers-First Reporting: She tailors executive updates, yet keeps quant detail for CPAs, noting "they still need numbers."

💳 Sabeer Nelli: Why Simplicity Beats Complexity In Fintech

The founder of Zil Money argues the next winners cut features and clicks. Build tools that vanish, not dashboards that distract.

Key Takeaways:

  • 🧠 Simplicity As Strategy: Feature bloat confuses buyers, simplicity becomes strategy, reducing cognitive load and making payments feel effortless.

  • 🔗 Unified Payment Rails: A unified hub connects cards, ACH, wires, and checks, giving teams one predictable workflow across vendors.

  • 🧰 Built For Small Business: Designed for small businesses, fewer clicks and clearer steps cut errors, accelerate payouts, and boost trust.

  • 🔐 Invisible Risk Controls: Security and compliance run quietly in the background, keeping data protected without slowing everyday work.

📊 Top Tax States and Best Banks You Should Know

Two must-see lists rank the best states for business taxes and the direct banks with top reputations. See how your state and banking partner stack up, including leaders like Wyoming and Charles Schwab Bank.

Key Takeaways:

  • 🗺️ Tax Climate Rankings: Wyoming, South Dakota, Alaska, Florida, and Texas lead business tax structure, guiding expansion, site selection, and capital planning.

  • 🏦 Best Bank Reputations: J.D. Power's study highlights Charles Schwab Bank, American Express, Ally, Capital One, and Discover, underscoring trust and service in partner selection.

  • 📱 Digital Experience Matters: Direct banks' mobile and online strength influences treasury operations, while reputation shifts signal vendor risk, lending capacity, and service reliability.

  • 🎯 Use Both Lists Strategically: Combining tax climate and bank reputation insights helps CFOs reduce costs, mitigate risk, and align growth plans with favorable markets and partners.

Why It Matters

Fintech adoption is not driven by complexity but by usability. Leaders who design for clarity and efficiency will win customer trust, create lasting loyalty, and stay ahead in a crowded market.

Vanessa Carter
Editor-in-Chief
CFO Executive Insights

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